There are literally hundreds and to some extent thousands of social media platforms online where you can promote your business. Social media accounts set up for your business can have a cumulative effect on building your SEO strength by establishing a stronger online presence. They are one of the easier …
Google My Business Is One Of The Biggest Missed Opportunities For Local Businesses It is free It provides you the opportunity to show up near the top of page 1 on Google in a competitive market Believe it or not, it does not even require your business have a website …
Here is a short list of things that your boss should know about search engine optimization: 1) SEO is a process, not one time event – you can not optimize website with one time event, it has to be constant process 2) SEO takes time – it is very hard …
You have launched the new website and over the last few days traffic has taken a nose dive. Your analytics looks like a graph from the Dow Jones on a very bad day. The web design firm assures you this always happens with a new website and that it will …
Agencies and internal marketing departments of companies have been managing brands in a similar manner since before the internet. Many digital marketers believe that since Google and other search engines came along, there is no need to market brands in the same way and all that it now takes is …
For all of you starting out in your marketing careers or looking to make a change there is one big decision that you should consider. Do you go to work for a Marketing Agency or an In House postition at a company? Most people do not give this question enough …
If I were a teacher in a classroom and asked how much should be spent on marketing I would have to stop and ponder, then give the following answer, About 10 to 15 percent of revenue should be spent on marketing. That is the short answer. Easy, wrapped in a …
To have an SEO strategy, you need a plan. Sitemap is a word that gets tossed around in the industry like so many other terms and acronyms but can have varied meanings depending upon its use and the person using it. For SEO, the sitemap is a listing of all …
For Google, the entire intent of the page begins with the Title Tag. It is one of the first tags that it reads and technically speaking all other content on the page is intended to support this overaching theme. This does not mean that the page can’t rank for any …
We’re proud to support the this year’s (11th!) Internet Summit, taking over the Raleigh Convention Center this November 13-15. Join us and 2200+ of your peers — and dig deep into the latest digital marketing trends and practices from leading brands. Here’s what’s in store for you this year: Confirmed keynotes …
