Google My Business Is One Of The Biggest Missed Opportunities For Local Businesses

It is free It provides you the opportunity to show up near the top of page 1 on Google in a competitive market Believe it or not, it does not even require your business have a website to show up Google attempted to create a social media platform years ago to try and compete with … Read more Google My Business Is One Of The Biggest Missed Opportunities For Local Businesses

Is Organic SEO Better than Paid Advertising?

Organic SEO (Search Engine Optimization) and Paid Search (Google Ads) are two different marketing efforts to produce the same goal: to have your website found in the SERP’s (search engine result pages). Deciding which one is better than the other really depends on the circumstance. Think of the two as boats. With Organic SEO, you … Read more Is Organic SEO Better than Paid Advertising?

What is a Backlink

Google states that most ranking factors fall into two categories for Search Engine Optimization; Content and Backlinks. Since search engines crawl every page on the web they can find, they found over the years it was useful to pick up other signals and information while they were categorizing this content. When a web page creates … Read more What is a Backlink