Agency/In-House

For all of you starting out in your marketing careers or looking to make a change there is one big decision that you should consider. Do you go to work for a Marketing Agency or an In House postition at a company? Most people do not give this question enough …

Breadcrumb Navigation & SEO

Breadcrumbs or breadcrumb trail are a navigation technique that use a single line of text to show current page’s location in the site hierarchy. It is a secondary navigation scheme which increases websites usability and benefits to user-experience. It’s also great for search engine optimization purposes. The term is taken from the trail of breadcrumbs …

Let’s Watch The SEO Movie

We’re doing something different this month. We’re going to have a recap of what’s happened in the last month or so with news and interesting articles along with some discussion. If people like this, we’ll do it each month so you’re always up to date on the latest in SEO …

Backlinks

Google states that most ranking factors fall into two categories for Search Engine Optimization; Content and Backlinks. Since search engines crawl every page on the web they can find, they found over the years it was useful to pick up other signals and information while they were categorizing this content. …